B21. Incorporating Federal Social Media Accounts into Reference and Instruction: Tips, Tricks, and Potential Pitfalls
Many federal agencies have embraced social media as an effective tool for outreach and in so doing, have created new and highly valuable reference resources. Despite this successful adoption, however, long term problems in preservation and retrieval are already apparent. This presentation seeks to introduce librarians to some of the federal government's social media initiatives, discuss simple ways to incorporate them into reference and instruction activities, and outline some of the potential problems on the horizon.